Tag Website Redesign

B2B SaaS Website Redesign

Editorial illustration of a seven-stage B2B SaaS website redesign process

A B2B SaaS website redesign works best as seven stages in order: define the goal in numbers, audit, clarify positioning, map structure, design and write together, build for speed, launch and measure. The full process, what happens at each stage, and why skipping to design is the mistake that dooms most redesigns.